Privacy Policy

Your FFI account

To provide Fantasy Football IQ, we process the account information you provide, authentication and membership details, and the FPL squad information needed for your requested features. Technical security and service logs help us operate and protect FFI. We do not sell your personal information.

Essential cookies and storage

FFI uses essential storage for signing in, account security, membership sessions and your selected cookie preferences. The consent cookie ffi_cookie_consent remembers your preferences for up to 180 days. These essential functions remain available when you reject optional Analytics.

Optional Google Analytics 4

If you accept Analytics, FFI loads Google Analytics 4 (GA4), Measurement ID G-539JN0KP0B, to understand site usage, such as which pages are visited. GA4 may use first-party cookies including _ga and _ga_*. We keep advertising consent denied, do not use GA4 for remarketing, and do not intentionally pass email addresses, passwords, FPL Team IDs or URL query parameters in GA4 page-view events.

Google processes analytics data under its own terms. See Google's privacy policy. GA4 is optional: before consent, we do not load the Google tag. If you decline or withdraw consent, we stop Google Analytics tracking and remove GA4 cookies where possible. Other essential operational logging may continue for service reliability and security.

FFI product diagnostics

Separately from Google Analytics, FFI may record product interaction events (for example, opening Scanner or reaching Command Centre) in its own systems to understand how the service is working. Declining GA4 does not stop these server-side product records. Optional campaign and first-touch referral information is saved in your browser only after Analytics consent and is cleared when that consent is withdrawn.

Change your cookie choice

Use the Cookie settings button on the site to reopen your choices. You can reject optional Analytics without losing access to the Scanner or your membership. Withdrawing consent reloads the page to stop any previously running Google tag.

Emails and contact

Where you've asked to receive emails, we may send weekly briefings and product updates. You can unsubscribe using the link in those messages. To ask about your data or privacy, email support@fantasyfootballiq.co.uk.